Rappi Partner Requirements

Rappi Photo Requirements: 2026 Menu Upload Guide

Exact specifications for menu photos on Rappi across Mexico, Colombia, Brazil, Argentina, Chile, Peru, Ecuador, Uruguay and Costa Rica — plus the approval checklist Rappi partner managers actually use.

Generate Rappi-ready photos Country specs

Minimum resolution

1000 × 1000 px

Recommended

1500 × 1500 px

Aspect ratio

1:1 (square)

Max file size

5 MB

Rappi is the dominant food delivery platform across Latin America, operating in nine countries with over 200 thousand restaurant partners. Menu photo quality directly drives conversion on the Rappi app because the in-app feed relies entirely on the square thumbnail — there is no menu description shown until a customer taps in.

This guide covers the official Rappi photo specifications, common approval failures, and the export settings that pass on first upload in every LATAM market Rappi operates.

Rappi photo specifications

Rappi publishes its photo requirements in the partner portal (Rappi Partners / Soy Rappi Tendero). These values apply across all nine LATAM markets.

Minimum resolution: 1000 × 1000 pixels
Recommended resolution: 1500 × 1500 pixels for Retina displays
Aspect ratio: 1:1 (square) — no exceptions
Maximum file size: 5 MB per image
Accepted formats: JPEG and PNG
Color space: sRGB
Background: clean, minimal (white, dark wood, slate work best)
Content: single dish per photo, no price overlay, no watermarks

Rappi approval checklist

Photos go through a partner manager review before going live. Rappi rejection rates spike around four recurring issues.

Images smaller than 1000 × 1000 px are auto-rejected at upload
Non-square photos are flagged — 4:3 and 3:2 will not pass review
Photos that include prices, hands, phones, or competing dishes are sent back
Stock photography is detected and rejected — Rappi enforces authenticity for menu items
Blurry or severely underexposed photos fail the automated quality screen
Photos that do not match the item name or description get manual rejection

What drives Rappi conversion

Beyond the technical spec, Rappi's internal recommendations to partner managers emphasize a handful of creative elements for conversion.

Vibrant colors — LATAM customers respond to high saturation, especially for Mexican, Peruvian and Brazilian cuisines
Clear portion size — show the full dish, not a single styled bite
Steam or freshness signals on hot dishes (broths, grilled meats, pizza)
Consistent background across the entire menu — this builds brand trust at thumbnail scale
Overhead angle (90°) for bowls, overhead or 45° for plates

Rappi vs other LATAM platforms

Restaurants that publish across multiple apps need specs that overlap. The good news is that the Rappi 1000 × 1000 × 5 MB spec is compatible with iFood, Glovo, and PedidosYa — one export covers all four.

Rappi: 1000 × 1000 px min, 1:1, 5 MB — LATAM dominant
iFood: 1280 × 1280 px min, 1:1, 5 MB — Brazil dominant
Glovo: 1000 × 1000 px min, 1:1, 5 MB — LATAM and EU
PedidosYa: 800 × 800 px min, 1:1, 5 MB — Uruguay, Argentina, Chile, Ecuador
Universal LATAM export: 1600 × 1600 px, 1:1 square, JPEG, sRGB, under 5 MB

How to prepare Rappi-ready photos fast

Most restaurants end up updating their Rappi menu every 4 to 8 weeks with LTOs, seasonal items, or price updates. Scheduling a photographer for that cadence is expensive; preparing photos in-house is slow. Two workflows scale.

Batch photoshoot every quarter (30 to 50 items) with a local photographer, $800 to $2,500
AI workflow: take 3 phone shots per item, generate platform-ready exports in under a minute
Hybrid: use a photographer for hero items, AI for the rest of the menu and all LTOs

Frequently asked questions

What is the minimum photo size for Rappi?

1000 × 1000 pixels in a 1:1 (square) aspect ratio, under 5 MB, in JPEG or PNG format. Images below 1000 × 1000 will be rejected at upload.

Does Rappi accept 4:3 photos?

No. Rappi requires 1:1 (square) photos. 4:3 and other aspect ratios are rejected during partner manager review.

Can I use the same photo on Rappi, iFood and Uber Eats?

Yes, if you export at 1600 × 1600 pixels, 1:1 square, JPEG, sRGB, under 5 MB. That single file meets or exceeds the spec on Rappi, iFood, Uber Eats, DoorDash and every other major LATAM delivery platform.

Why are my Rappi photos being rejected?

Common rejection reasons: resolution below 1000 × 1000 px, non-square aspect ratio, file over 5 MB, stock photography, watermarks or price overlays, blurry or underexposed images, or photos that do not match the item description.

Does Rappi provide photos for new partners?

Rappi occasionally offers a one-time photo session for new partner restaurants in major markets. Coverage is limited and timing is set by Rappi. For ongoing menu updates, seasonal items and LTOs, partners need their own workflow.

How long does Rappi photo approval take?

Automated checks (resolution, aspect ratio, file size) happen at upload. Manual partner manager review typically takes 24 to 48 hours. Photos that meet the full spec on first upload usually auto-approve without manual review.