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iFood Partner Requirements

iFood Photo Requirements: Brazil Partner Guide 2026

Official iFood menu photo specifications, the approval workflow, and the export settings Brazilian restaurants, dark kitchens and franchises can use to publish compliant photos on first upload.

Minimum resolution
1280 × 1280 px
Recommended
1600 × 1600 px
Aspect ratio
1:1 (square)
Max file size
5 MB

iFood is the dominant food delivery platform in Brazil, with over 300 thousand partner restaurants and a presence in Colombia. iFood's photo requirements are stricter than most Latin American competitors — the minimum resolution is 1280 × 1280 pixels, 30 percent higher than Rappi or Uber Eats.

This guide covers the full iFood spec, why the minimum is higher than other platforms, and the universal export setting that covers iFood, Rappi, Uber Eats and DoorDash in one file.

iFood official photo specifications

iFood publishes these requirements in the Parceiros iFood (iFood Partners) help center. They apply to all item categories — pratos, bebidas, sobremesas, lanches.

  • Minimum resolution: 1280 × 1280 pixels
  • Recommended resolution: 1600 × 1600 pixels
  • Aspect ratio: 1:1 (square) — strictly enforced
  • Maximum file size: 5 MB per image
  • Accepted formats: JPEG and PNG
  • Color space: sRGB
  • Background: clean (white, wood, slate) — no branded table linens
  • Content: single item per photo, no price overlay, no promotional text

Why iFood uses a higher minimum than other LATAM apps

iFood runs an in-app product detail page that zooms the main photo on tap. At lower resolutions the zoom looks soft, so the platform raised its minimum to 1280 × 1280 px — higher than Rappi (1000), Uber Eats Brazil (1200) or Glovo (1000).

  • The zoom feature on product detail pages requires 1280 × 1280 px minimum to look sharp
  • Brazilian mobile traffic skews toward high-DPI Android devices where soft thumbnails are immediately noticeable
  • iFood's recommendation engine penalizes low-resolution items by ranking them lower in category feeds

iFood approval workflow

Uploading a photo to iFood goes through two checks: automated validation and manual review by an iFood partner manager.

  • Automated check (instant): resolution, aspect ratio, file size, file format
  • Manual review (24 to 72 hours): authenticity, item match, composition, prohibited content
  • Auto-rejection reasons: below 1280 × 1280 px, non-square, over 5 MB, wrong format
  • Manual rejection reasons: stock photos, watermarks, prices overlaid, hands or phones visible, blurry or underexposed images
  • Appeal: rejected photos can be resubmitted with changes; repeated rejections flag the account for partner manager attention

One export that covers iFood, Rappi, DoorDash and Uber Eats

Restaurants operating on multiple platforms want a single export workflow. The safe universal setting clears iFood's higher minimum and still works on every other major delivery app.

  • Universal export: 1600 × 1600 px, 1:1 square, JPEG at 85 percent quality, sRGB, under 5 MB
  • Passes iFood (1280 min), Rappi (1000 min), DoorDash (1000 min), Uber Eats (1200 min), Deliveroo (1200 min)
  • Typical file size with these settings: 600 KB to 1.5 MB
  • Works on retina phones, Android high-DPI displays and in-app zoom previews
  • No per-platform resizing or reformatting required

Common iFood-specific mistakes

Restaurants new to iFood hit a few recurring issues that do not appear on other LATAM platforms.

  • Uploading 1000 × 1000 px photos that work on Rappi but get auto-rejected on iFood
  • Using dark moody photography that looks great on Instagram but reads as "poorly lit" to iFood reviewers
  • Including R$ prices or promo text overlaid on the photo (rejected every time)
  • Submitting photos that show only part of the dish — iFood requires the full item to be visible
  • Using the same photo for the item thumbnail and the combo/promo image without cropping

Frequently asked questions

What is the minimum photo size for iFood?

1280 × 1280 pixels in a 1:1 (square) aspect ratio, under 5 MB, in JPEG or PNG format with sRGB color space. This is higher than Rappi (1000) and Uber Eats (1200), so photos sized for other platforms may need to be re-exported.

Does iFood accept 1000 × 1000 pixel photos?

No. iFood auto-rejects any photo below 1280 × 1280 pixels at upload. If your existing menu photos were sized for Rappi at 1000 × 1000 px, they will not pass iFood validation.

Can I use my Uber Eats photos on iFood?

Only if they are 1280 × 1280 px or larger. Uber Eats minimum is 1200 × 1200 px, so photos at exactly that resolution will be rejected by iFood. Export at 1600 × 1600 px for both platforms.

Does iFood require professional photography?

No, but iFood does reject stock photography and low-quality phone photos with bad lighting. Partners successfully use phone photos shot with good natural light plus post-processing, or AI-enhanced photos that meet the resolution and authenticity requirements.

How long does iFood photo approval take?

Automated validation (resolution, format, file size) is instant. Manual partner manager review takes 24 to 72 hours in most cases. Partners with clean upload histories get auto-approved faster.

Can I overlay prices or promo text on iFood photos?

No. iFood strictly prohibits price overlays, promo text, watermarks or any overlaid graphics. Prices are shown by the platform in the item listing — adding them to the photo causes automatic rejection.

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iFood Photo Requirements 2026: Specs & Approval Guide