PedidosYa Photo Specs: A Practical Guide for Restaurants

What PedidosYa actually publishes about image specs

PedidosYa does not publish a detailed public pixel specification sheet for menu photos. That means any exact width, height or file-size number you read elsewhere is either borrowed from another platform or guesswork. The reliable source is the upload screen inside the PedidosYa partner tools, which shows the accepted formats and any size guidance for the field you are filling.

Treat the upload screen as your spec sheet. Before you shoot a batch, open it once and note down the accepted file types, any maximum file size and the shape of the preview frame. If the frame is square, shoot and crop square. If it is wider, plan for a landscape crop. This one step prevents re-shooting an entire menu.

• Open the PedidosYa upload screen and note accepted formats and size limits
• Screenshot the preview frame shape so you crop to match it
• Keep a plain-text file of these notes for whoever shoots next

Framing each dish so it survives a small thumbnail

Delivery customers usually see your photo at a fraction of the size you view it on a laptop. Shoot tighter than feels natural: fill roughly 70 to 80 percent of the frame with the food, leaving a small margin so the crop does not clip the plate edge. A top-down shot at 90 degrees works for bowls, pizzas and plated combos because it shows every component at once. A 45-degree angle suits burgers, sandwiches and stacked dishes where height is the selling point.

Match the angle to the dish, not to your habit. A tall burger shot from directly above becomes an unreadable circle; a bowl of soup shot at eye level hides the contents. For mixed plates, arrange the protein, starch and garnish so each is visible from the camera position, and shoot from the side the customer would see if the plate were handed to them.

• Fill 70 to 80 percent of the frame with food
• Use 90 degrees top-down for bowls, pizza and combos
• Use about 45 degrees for burgers, sandwiches and stacked plates
• Leave a margin so the platform crop does not cut the plate

Light and color that hold up on a phone screen

Shoot near a window with indirect daylight, or bounce a single light source off a white wall or foam board. Direct overhead light creates hard shadows under the rim of the plate and hot spots on sauces. If you shoot at night, a diffused light at about 45 degrees to the side gives shape without glare on wet surfaces.

White balance matters more than most owners expect. A warm kitchen light turns white rice yellow and makes green herbs look dull. Set white balance manually against a white napkin or sheet of paper in the same light, and check the result on the phone, not only on the camera screen. Keep the plate clean at the edges, wipe drips from the rim, and remove background clutter like packaging, bottles or cables before the shutter.

• Use indirect window light or one diffused source at roughly 45 degrees
• Set white balance against a white reference in the same light
• Wipe the plate rim and clear the background before shooting

Crop, file and naming workflow before upload

Prepare two versions of each dish: a square crop for grid-style menu layouts and a landscape crop for wide banners or hero slots. Export at the largest size the upload screen accepts, then check the file size against the limit. If the file is too heavy, reduce quality slightly rather than shrinking dimensions, because a small image will look soft when the platform enlarges it.

Name files so you can find them later: dish name, angle and crop, for example pollo-brasa-45-cuadrado. Consistent naming saves time when a dish changes price, portion or garnish and needs a new photo. Keep the original uncropped file in a separate folder so you can re-crop for a different slot without re-shooting.

• Export a square and a landscape crop of every dish
• Reduce quality before reducing dimensions if files are too heavy
• Name files with dish, angle and crop
• Archive originals separately from upload-ready files

Photos for PedidosYa versus photos for your own channels

The image that works on a delivery listing is not always the image that works on your Instagram grid or your printed menu. Delivery thumbnails need tight crops and high contrast; a website hero or a QR menu can carry a wider scene with more context, such as the table setting or a side dish. Shoot both in the same session so the lighting and plating stay consistent.

For your own channels, a wider frame and a slightly softer look often work better, especially on Google Business Profile where customers want to see the room as well as the plate. Keep a set of room, counter and packaging shots alongside the dish photos, because those answer different questions than a close-up of a burger.

Using FoodPhoto for your own channels

If you want consistent crops and cleaner backgrounds for your website menu, Instagram, Google Business Profile or QR menu, FoodPhoto takes a real photo of the restaurant's own dish and improves light, background and crop, keeping the food as it is. Every photo comes as a kit of sizes, so the same shoot can serve a square social post and a wide web banner.

For PedidosYa itself, upload your own real photograph through the partner tools and follow whatever the upload screen asks for. No tool can guarantee that a platform will approve or display an image in a particular way, so always check the preview after uploading.